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MarketMax™ - Internet Marketing for Your Web Site
INTERNET MARKETING REFERENCE GUIDE
META Tag Creation
Meta Tags are descriptions within the code of a web page
that tells search engine spiders or robots what keywords
are most relevant for that particular page. It is regarded
as common knowledge in the search engine optimization community
that the importance of Meta Tags (Description, Keywords,
Alt Tags) have diminished significantly in the last year.
Gone are the days when you could insert a page full of words
into the Keyword Meta Tag and rank for all of those words.
The one Meta Tag that still holds a good amount of weight
with search engines is the Title Tag. A search engine robot
will read the Title Tag and apply it to the rest of your
web page. If the web page meets all of the requirements
within the search engine algorithm (the equation each search
engine uses to parse and categorize the quality of a page)
the web page will then rank for the keywords within the
Title Tag.
Let the experts at MarketMax™ develop or expand your Meta-tags.
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